Privacy Policy

Last Updated: March 12, 2025

1. INTRODUCTION

Novuxe Inc. (“Novuxe,” “we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, mobile application, products, and services (collectively, the “Services”).

Please read this Privacy Policy carefully. By accessing or using our Services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with our policies and practices, please do not use our Services.

2. INFORMATION WE COLLECT

We collect several types of information from and about users of our Services:

2.1 Personal Information

Personal information is data that can be used to identify you directly or indirectly. We may collect the following types of personal information:

• Identity Data: Your name, username, date of birth, gender, and other similar identifiers.
• Contact Data: Your email address, mailing address, telephone number, and other contact information.
• Financial Data: Your payment card details, bank account information, and billing address.
• Profile Data: Your username and password, purchases or orders made by you, your interests, preferences, feedback, and survey responses.
• Usage Data: Information about how you use our Services, including browsing patterns, page views, traffic data, and other usage information.
• Marketing and Communications Data: Your preferences in receiving marketing from us and our third parties and your communication preferences.

2.2 Non-Personal Information

We also collect information that does not directly identify you, including:

• Device Information: Information about your computer, mobile device, browser type and version, operating system, IP address, and other technical information.
• Aggregated Data: Statistical or demographic data that we derive from personal information but does not directly or indirectly reveal your identity.

2.3 Information from Third Parties

We may receive information about you from third parties including:

• Business partners, sub-contractors, and service providers
• Analytics providers and search information providers
• Advertising networks and marketing partners
• Social media platforms when you connect your account to our Services

3. HOW WE COLLECT YOUR INFORMATION

We collect information through:

3.1 Direct Interactions

You may provide us with your personal information when you:

• Create an account or profile
• Complete forms or surveys
• Make purchases or engage in transactions
• Contact our customer service
• Subscribe to newsletters or promotional materials
• Provide feedback or reviews

3.2 Automated Technologies

When you interact with our Services, we may use cookies, web beacons, pixel tags, log files, and other tracking technologies to collect certain information about your equipment, browsing actions, and patterns. This helps us improve our Services and your experience.

3.3 Third-Party Sources

We may receive information about you from third parties as described in Section 2.3.

4. HOW WE USE YOUR INFORMATION

We use your information for various purposes, including:

4.1 Provide and Maintain our Services

• To register you as a new customer
• To process and deliver your orders, including managing payments and fees
• To manage our relationship with you, including notifying you about changes to our Services
• To enable you to participate in features of our Services

4.2 Improve and Develop our Services

• To administer and protect our business and Services
• To deliver relevant content and advertisements to you
• To measure or understand the effectiveness of the advertising we serve to you
• To analyze usage patterns and trends
• To develop new products and services

4.3 Communications

• To communicate with you about your account or transactions
• To send you technical notices, updates, security alerts, and administrative messages
• To respond to your comments, questions, and customer service requests

4.4 Marketing and Advertising

• To send promotional communications about our products, services, offers, and events
• To deliver targeted advertising based on your preferences and interactions with our Services

5. LEGAL BASIS FOR PROCESSING

We process your personal information under the following legal bases:

• Performance of a Contract: Processing necessary for the performance of a contract with you or to take steps at your request before entering into a contract.
• Legitimate Interests: Processing necessary for our legitimate interests, provided those interests are not overridden by your rights and freedoms.
• Legal Obligation: Processing necessary to comply with our legal obligations.
• Consent: Processing based on your consent. You have the right to withdraw your consent at any time.

6. DISCLOSURE OF YOUR INFORMATION

We may share your information with:

6.1 Service Providers

Third-party vendors, consultants, and other service providers who require access to your information to perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance.

6.2 Business Partners

Business partners with whom we jointly offer products or services, or whose products or services may be of interest to you.

6.3 Affiliates

Our parent company, subsidiaries, and affiliates.

6.4 Legal Requirements

We may disclose your information:

• To comply with any court order, law, or legal process, including to respond to any government or regulatory request
• To enforce or apply our Terms and Conditions and other agreements
• To protect the rights, property, or safety of Novuxe, our customers, or others

6.5 Business Transfers

If Novuxe is involved in a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of its assets, your information may be transferred as a business asset.

7. YOUR CHOICES AND RIGHTS

Depending on your location, you may have certain rights regarding your personal information:

7.1 Access and Control

You may have the right to:

• Access and receive a copy of your personal information
• Correct inaccurate personal information
• Request deletion of your personal information
• Object to or restrict processing of your personal information
• Data portability

7.2 Opt-Out

You can opt out of:

• Marketing communications by following the unsubscribe instructions in any marketing message
• Certain cookies through your browser settings
• Targeted advertising by adjusting your device or browser settings

7.3 How to Exercise Your Rights

To exercise your rights, please contact us using the contact information provided in Section 13. We may require specific information from you to help us confirm your identity and process your request.

8. DATA SECURITY

We have implemented appropriate technical and organizational measures to protect your personal information from accidental loss, unauthorized access, use, alteration, or disclosure. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

9. DATA RETENTION

We will retain your personal information only for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure, and applicable legal requirements.

10. CHILDREN’S PRIVACY

Our Services are not intended for children under 16 years of age, and we do not knowingly collect personal information from children. If we learn we have collected or received personal information from a child without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child, please contact us.

11. INTERNATIONAL DATA TRANSFERS

We may transfer your personal information to countries other than your country of residence. When we transfer personal information across borders, we take appropriate safeguards to ensure that your information receives an adequate level of protection wherever it is processed.

12. CHANGES TO OUR PRIVACY POLICY

We may update our Privacy Policy from time to time. The updated version will be indicated by an updated “Last Updated” date, and the updated version will be effective as soon as it is accessible. We encourage you to review this Privacy Policy frequently to be informed of how we are protecting your information

13. JURISDICTION-SPECIFIC PROVISIONS

13.1 California Residents

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA):

• The right to know what personal information we collect, use, disclose, and sell
• The right to request deletion of personal information
• The right to opt-out of the sale of personal information
• The right to non-discrimination for exercising CCPA rights

To exercise these rights, please contact us using the information in Section 13.

13.2 European Economic Area (EEA), United Kingdom (UK), and Switzerland Residents

If you are in the EEA, UK, or Switzerland, you have additional rights under the General Data Protection Regulation (GDPR) and applicable data protection laws, which are described in Sections 5 and 7.

If you have unresolved concerns, you have the right to lodge a complaint with your local data protection authority.

13.3 Other Jurisdictions

We comply with applicable data protection laws in all jurisdictions where we operate. Please contact us for information specific to your jurisdiction.

14. COOKIES AND TRACKING TECHNOLOGIES

14.1 Types of Cookies We Use

• Essential Cookies: Necessary for the functioning of our Services
• Analytical/Performance Cookies: Allow us to recognize and count visitors and analyze how users navigate our Services
• Functionality Cookies: Used to recognize you when you return to our Services
• Targeting Cookies: Record your visit to our Services, the pages you visited, and the links you followed

14.2 Cookie Management

Most web browsers allow you to control cookies through browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.aboutcookies.org or www.allaboutcookies.org.